Tag: google-shopping-paid-ads

With inputs from Online channel marketing technology and services for ~200 enterprise sellers, the 2012 holiday season comprising of Thanksgiving (TG), Black Friday (BF), and Cyber Monday (CM) reported growth of 30% y/y, 20% y/y, and 23% y/y. One thing you need to pay close attention to is the share…

If their is one company that Google saw as a Threat to its revenue turf, is Amazon, eBay second in line, both big buyers of its advertisement for Product Listings. Mid 2012, Google announced that Google Product Search would be transitioned to a paid model built on Product Listing Ads…